Flow
videoby google
Google's dedicated AI filmmaking platform built on Veo, Imagen, and Gemini for creating cinematic video with camera controls, scene building, and native audio.
Key features
Free tier available, AI Pro at $19.99/mo
Filmmakers and storytellers who want to prototype scenes, create concept videos, or produce short films without traditional production
Custom built for filmmaking workflows with genuine directorial tools, not just a chat interface that generates video
What it does
Camera Controls
Define precise camera movements including rotations, dollies, zooms, pans, and angles. This directorial control is rare among AI video tools and makes Flow particularly valuable for creators who need specific visual language.
Learn moreScene Builder
Seamlessly edit and extend existing shots, revealing more of the action or transitioning to new scenes with continuous motion and consistent characters.
Learn moreIngredients System
Create and manage characters, locations, objects, and styles as reusable ingredients for consistent storytelling across multiple scenes and shots.
Learn moreNative Audio Generation
Add ambient sound, sound effects, and realistic character dialogue with near perfect lip syncing. Powered by Veo 3, audio is generated alongside video in a single pass.
Text to Video Generation
Generate cinematic video clips up to 8 seconds long from text prompts describing scenes, action, lighting, camera movement, and mood.
Image to Video and Frames to Video
Upload reference images and turn them into video clips, or provide specific frames as starting or ending points for generation.
1080p Upscaling
Enhance output quality with 1080p upscaling for higher quality final renders.
Text to Image (Imagen)
Generate visual assets using Imagen directly within the Flow workflow, creating character references, backgrounds, and style guides without leaving the platform.
Pricing
Free
100 AI credits per month (shared with Whisk). Basic text to video and frames to video. Enough for a few test clips to try the platform.
- 100 AI credits per month (roughly 1 Veo 3 clip or 10 Veo 2 clips)
- Basic text to video
- Frames to video
- Credits shared with Whisk
AI Plus
200 AI credits per month (roughly 2 Veo 3 clips or 20 Veo 2 clips, shared with Whisk). Unlocks Camera Controls, Scene Builder, and 1080p upscaling.
- 200 AI credits per month (roughly 2 Veo 3 clips or 20 Veo 2 clips)
- Camera Controls
- Scene Builder
- 1080p upscaling
- Text to video and frames to video
- Credits shared with Whisk
AI Pro
1,000 AI credits per month (roughly 11 Veo 3 clips or 100 Veo 2 clips, shared with Whisk). All Plus features with higher limits.
- 1,000 AI credits per month (roughly 11 Veo 3 clips or 100 Veo 2 clips)
- All AI Plus features
- Higher generation limits
- Credits shared with Whisk
AI Ultra
25,000 AI credits per month (roughly 284 Veo 3 clips or 2,500 Veo 2 clips, shared with Whisk). All features including Ingredients to Video.
- 25,000 AI credits per month (roughly 284 Veo 3 clips or 2,500 Veo 2 clips)
- Ingredients to Video (combine multiple ingredients in one generation)
- All AI Pro features
- Highest limits and priority
- Credits shared with Whisk
Pros & Cons
Pros
- Custom built for filmmaking workflows with genuine directorial tools, not just a chat interface that generates video
- Camera Controls offer precise control over rotations, dollies, zooms, pans, and angles, rare among AI video tools
- Scene Builder enables multi shot narratives with consistent characters and continuous motion across scenes
- Native audio generation with dialogue and lip sync eliminates the need for separate audio tools
- Ingredients system maintains character and location consistency across scenes, essential for storytelling
- Uses Veo 3/3.1, widely considered the most capable AI video generation model available
- Free tier provides 100 credits per month for experimentation with no credit card required
- Integrates Imagen for creating visual assets within the same workflow
Cons
- Currently focused on U.S. subscribers; availability in other countries is limited
- Credit costs add up quickly; a Veo 3 Fast clip costs approximately 88 credits, meaning Pro tier gets roughly 11 clips per month
- Generated clips are short (up to approximately 8 seconds), though Scene Builder can extend sequences
- Requires a subscription for meaningful use; the free tier's 100 credits do not go far with Veo 3
- Credits are shared with Whisk, so heavy Whisk usage reduces available Flow credits
- Quality can be inconsistent for complex scenes with specific requirements like precise text rendering or hand movements
How to get started
Sign in with your Google account
Go to labs.google/flow and sign in. The free tier provides 100 AI credits per month for basic text to video and frames to video generation. No credit card required.
Create your first scene
Describe a scene in natural language and let Flow generate a cinematic video clip. Start with Veo 2 Fast clips (roughly 10 credits each) to experiment before using Veo 3 (roughly 88 credits each).
Explore filmmaking features
Try Camera Controls for directorial precision, Scene Builder for multi shot sequences, and the Ingredients system for character and location consistency. Enable native audio for dialogue and sound effects.
Upgrade for more credits
AI Plus ($7.99/mo) unlocks Camera Controls and Scene Builder with 200 credits. AI Pro ($19.99/mo) provides 1,000 credits for regular filmmaking. AI Ultra ($249.99/mo) adds Ingredients to Video and 25,000 credits.
Deep dive
Detailed guides with comparisons, tips, and visuals for each feature.
Flow vs Generating Video in Gemini
Why Flow exists when you can already ask Gemini to make videos, and what filmmaking features it adds.
Camera Controls
Rotations, dollies, zooms, pans, angles, and combined movements for precise directorial control.
Scene Builder
Multi shot sequences with consistent characters, smooth transitions, and continuous motion.
Ingredients System
Reusable characters, locations, objects, and styles for consistent storytelling across scenes.
Understanding Flow's Credit System
How credits work, what they cost, and how to budget for filmmaking projects.
Links
Official
Documentation
Pricing
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Last updated: 2026-02-19